Ren, Yuhang, Dong Li, and Juntong Chen. “Research on the Current Status of Joint Brand Marketing in Tourism Activities: A Factor Detection Analysis Based on 10 Prefecture-Level Cities in Shaanxi Province”. International Journal of Global Economics and Management 7, no. 3 (July 29, 2025): 222–231. Accessed May 10, 2026. https://ijgem.org/index.php/ojs/article/view/130.