Study on the Cultural Heritage Tourism Value and Its Logical Structure of Zhaoqing Fucheng

Haiming Chen; Lisong Feng

doi:10.62051/ijgem.v9n2.06

Authors

Haiming Chen
Lisong Feng

DOI:

https://doi.org/10.62051/ijgem.v9n2.06

Keywords:

Cultural heritage, Tourism value, Logical structure, Zhaoqing Fucheng

Abstract

This study investigates the tourism value and underlying logic of Zhaoqing Fucheng's cultural heritage. Using a questionnaire survey, 308 valid responses were collected. Statistical analysis revealed that while the cultural heritage tourism value of Zhaoqing Fucheng is generally high, artistic aesthetics receive the most recognition, yet there are significant divergences in perceptions of development potential. Urban development prioritizes ecological improvement over cultural preservation, and although tourist satisfaction is high, service and security facilities require enhancement. Notably, artistic aesthetic value demonstrates the most prominent driving effect on both urban development and tourist satisfaction.

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