An AI-driven Analytics and Communication Platform Empowering the Growth of the Homestay and Leisure Tourism Industry and Advancing Sustainable Rural Revitalization

Practice of Cultivating New Quality Productive Forces in Rural Areas of Huizhou, Anhui Province

Abstract

This paper develops an innovative analytics and communication platform based on AI technology, offering more personalized itinerary planning and experiences, and formulating more targeted marketing strategies for market expansion. Including an online natural language communication module, a machine-learning-based customer sentiment analysis and prediction module, as well as algorithms such as K-means and DBSCAN. Unlike traditional marketing approaches, the AI-driven analytics and communication platform processes large-scale data to identify the emotional attitudes and demand tendencies of potential customer groups. As a concrete form of new quality productive forces, it more effectively expands the growth potential of the leisure and homestay economy. As a development model for sustainable rural revitalization in the Huizhou region, it also provides valuable insights for government decision-making.