Vol. 6 No. 3 (2025)

Articles

• Enhancing Expatriate Success in Multinational Corporations: Strategies for Effective Assignment and Family Support

  Runping Du, Qingxiao Du

  1-5

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• Analysis of Forest Carbon Sink Projections in China

  Yunyun Li, Linyu Zhang, Wenjing Du

  6-12

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• Factors Influencing Consumers’ Purchase of Sneakers through Unofficial Channels

  Zhongze Lu

  13-18

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• The Future of Marketing: Harnessing Digital Transformation, AI, and Big Data for Personalized Strategies and Consumer Insights

  Runping Du, Qingxiao Du

  19-23

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• Optimal Market Encroachment and Pricing Strategy to Form a Global Supply Chain with Strategic Consumers

  Peng Du

  24-37

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• Analysis of the Causes of Pharmaceutical Supply Chain Vulnerability and Response Strategies under the Centralised Purchasing Model

  Huixin Zhu

  38-46

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• Government Intervention in High-Tech Industrialization: Strategies for Sustainable Growth and Innovation

  Qingxiao Du, Runping Du

  47-55

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• Research on the Optimization Path of Carbon Emission Accounting for High Energy Consumption Enterprises in China

  Minghan Zhang, Dongziying Xu, Yonghui Yuan

  56-61

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• Exploring the Path of Coordinated Development of Regional Digital Economy and Industry

  Jiayi Xu

  62-67

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• Leadership in Crisis: Strategies for Turning Challenges into Opportunities

  Runping Du, Qingxiao Du

  68-72

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• The Effect of Opinion Leaders Characteristics in Livestreaming on Customers’ Purchase Intention in China

  Bonsa Wondimu Bulti, Fenfen Zhao

  73-82

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• Green bonds: Financial Support to Promote Corporate Sustainability

  Anzhi Liu, Linyu Zhang, Wenjing Du

  83-91

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• Adaptive Financial Policies and Economic Resilience: China's Response to COVID-19 Pandemic Disruptions and Market Stability

  Runping Du, Qingxiao Du

  92-96

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• Deepening Digital Trade Rules to Promote the Upgrading of Guangdong Regional Value Chain

  Huirong Bao, Zhixin Cai

  97-102

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• Game Localization Marketing Strategy Model under the Perspective of Cultural Topology Reconstruction - An Empirical Study of Blizzard Game Chineseization Based on Hofstede's Cultural Dimension Theory

  Lina Li

  103-110

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• Legal Analysis of Richard (Rick) Brandt’s Fraudulent Schemes and Their Economic and Social Impacts

  Qingxiao Du, Runping Du

  111-118

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• Research on Financial Investment Strategy Optimization with The Aid of Large Language Model

  Jiayi Li

  119-125

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• Development Trends That Will Have a Major Impact on Marketing Strategy in the Next Decade

  Runping Du, Qingxiao Du

  126-129

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• Convergence and Obstacles: Research on Regional of the Digital Economy Level in China

  Xing Gao, Zixi Chen

  130-152

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• Research on the Protection of Members' Rights and Interests in Specialized Farmer Cooperatives

  Xiaoqing Yin

  153-159

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• Workshop Layout Optimization Based on Improved SLP Method and Intelligent Algorithms: Literature Review and Innovative Directions

  Shan Chen

  160-163

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• Research on Marketing Strategy Optimization of Yiming True Fresh Milk Bar from a Customer Centric Perspective

  Xiaokai Liu

  164-170

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• Research on Security Assurance Mechanisms for Government Data in the Digital Rule of Law Framework

  Xincheng Song

  171-177

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• A Preliminary Study on the Career Competency of AI-integrated workplaces in Nanjing Tourism Industry: A Moderating Effect of Organizational Culture

  Ningling Yu, Norhanim Binti Dewa

  178-191

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• A Secondary Modeling Approach for Air Quality Prediction Based on LSTM-FC Multi-model Fusion

  Dehao Wang

  192-202

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• Analysis of the Impact of Portfolio Optimization Algorithms on Fund Performance

  Yigang Wang

  203-210

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• Will New Energy Vehicles Gradually Dominate? Exploring the Evolution of New Energy Vehicles through the Lens of Carbon Emissions and Market Penetration

  Yawen Li

  211-224

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• Building Strategic Account Management Capabilities of Emerging Market Healthcare Enterprises: Process, Dimensions and Effectiveness Evaluation

  Wei Guan

  225-242

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• Research on the Impact of Smart City Construction on Urban Carbon Emission Reduction Effect Based on Hefei City, Anhui Province

  Yushan Feng

  243-249

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• Spatiotemporal Distribution Characteristics and Evolutionary Trends of Population Structure in the Pearl River Delta Region: A Comparative Analysis Based on Census Data from 2010 to 2020

  Xikun Guan, Zizhao Nie

  250-260

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